Exergen’s “Hot Head” radio advertisement was one of five ads that received top accolades by listeners from WestwoodOne’s contest, outscoring ads from such well-known brands as Geico, Ford, Honda, Macy’s, and State Farm Insurance.
Exergen’s ad described a mother speaking to a friend about how she was able to know that her infant’s fever broke overnight thanks to the new Exergen Smart Glow TemporalScanner™, while poking fun at “hot head” fans watching the Big Game. The TemporalScanner thermometer is backed by more than 50 peer-reviewed published clinical studies, and used in thousands of healthcare facilities and millions of homes.
Full Press Release can be located here.